Link in Bio

Because you shouldn't have to pay extra to promote your brand.

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Updated

Usage

Build a link in bio page on your own site — the one link you put in your Instagram, TikTok, or other social profile — without paying for a third-party service. The Link in Bio block shows your photo, handle, a short bio, and a stack of link cards for partnerships, new products, or anything you want followers to find.

Dedicated link-in-bio pages come with this block already in place. They hide the site header and footer so visitors see only your links. Their web address always includes /link-in-bio/.

To use a custom URL instead, add a Link in Bio block to any regular page and choose Page → Template → Landing Page to strip the header and footer. You can even set that page as your homepage while building out the rest of the site.

Content fields

Three profile fields at the top of the block:

  • Avatar Image — circular profile photo with Avatar Focal Point and Avatar Size
  • Handle — short identifier (defaults to @your-handle); edit inline or in the sidebar
  • Bio — short description below the handle

Deleting a field inline removes it from the canvas until you add content again from the sidebar.

Parent and child blocks

The Link in Bio parent contains Link Card children (plus optional Socials in the default template). New pages start with three link cards.

Select the parent for avatar, handle, bio, link styling, and page background. Select a Link Card child to edit that link's URL, headline, body, image, and visibility.

Use the parent button in the toolbar, breadcrumb path, or List View to move between parent and child blocks.

Link styles (parent)

Settings in the Links sidebar panel apply to every link card:

  • Headline Style — changes how link titles look
  • Text Size — Default or Small for link descriptions
  • Corners and Image Corners — Sharp, Rounded, or Circle on cards and thumbnails
  • Padding — space inside each card
  • Image Size — thumbnail size
  • Text Color (reverse print) — light text on dark link backgrounds
  • BG and BG Opacity — card background color and transparency, in 1% steps

Individual links (child)

Each Link Card supports:

  • Link URL — destination
  • Headline and Body — title and description (editable inline)
  • Image — optional thumbnail with focal point
  • Show / Hide / Scheduled — visibility control. Scheduled links expose Start Date and End Date pickers; links outside that window appear dimmed in the editor and are hidden on the front end. A link appears and disappears on time by itself, in the site's timezone, even on pages the host has cached; you don't need to update the page. Leave a date empty to keep that end of the window open

Block settings (parent)

  • Text Color (reverse print) — light text for the handle, bio, and other content on dark page backgrounds
  • Max Width — caps how wide the content column gets (default 40)
  • Background Type — Color, Image, Gradient, or Pattern (same options as Section/Landing Page)

Image and pattern backgrounds include overlay color and opacity (in 1% steps). Gradients support start/end colors and direction.

Block width

Link in Bio supports Wide and Full alignment from the block toolbar (default is full width). The block fills the height of the screen, laid out first for phones.

Screenshots

Editor

  • Link in Bio parent Links panel — handle, bio, and shared card styling for every link row.
  • Link Card child settings — URL, headline, body, thumbnail, and Show / Hide / Scheduled visibility.

Settings

Content

Avatar Focal Point setting in the block editor sidebar
Avatar Focal Point

Sets the focal point for the circular avatar image. It follows the image's focal point from the Media Library until you move it here; after that it's this block's own.

Avatar Size setting in the block editor sidebar
Avatar Size

How large the round profile photo appears.

Handle setting in the block editor sidebar
Handle

Social handle or short name displayed below the avatar (e.g. @your-handle).

Headline Style setting in the block editor sidebar
Headline Style

Changes how the headline looks on every link card, using your Customizer type styles.

  • <h1>
  • <h2>
  • <h3>
  • <h4>default
  • <h5>
  • <h6>
  • <p>
  • <strong>
Text Size setting in the block editor sidebar
Text Size

Text size for the description on every link card.

  • Default
  • Smalldefault
Corners setting in the block editor sidebar
Corners

Corner shape of each link card.

  • Sharp
  • Roundeddefault
  • Circle
Image Corners setting in the block editor sidebar
Image Corners

Corner shape of each link card's thumbnail.

  • Sharp
  • Roundeddefault
  • Circle
Padding setting in the block editor sidebar
Padding

Space inside each link card.

Image Size setting in the block editor sidebar
Image Size

Size of the thumbnail on each link card.

Text Color setting in the block editor sidebar
Text Color

Light or dark text on the link cards. The **Text Color** under **Block Settings** controls the handle and bio separately.

  • Dark
  • Light
BG setting in the block editor sidebar
BG

Background color for each link card.

BG Opacity setting in the block editor sidebar
BG Opacity

How see-through the link card background is, in steps of 1%.

Block Settings

Text Color setting in the block editor sidebar
Text Color

Light text for the handle, bio, and other content on a dark page background. Choosing a background color picks Dark or Light for you, whichever reads better on that color; change it any time.

  • Dark
  • Light
Max Width setting in the block editor sidebar
Max Width

Caps how wide the centered column can get.

Background Type
  • Color
  • Image
  • Gradient
  • Pattern
Image Focal Point setting in the block editor sidebar
Image Focal Point

Focal point for the page background image. It follows the image's focal point from the Media Library until you move it here; after that it's this block's own.

Overlay Color
Overlay Opacity
Start Color setting in the block editor sidebar
Start Color
End Color setting in the block editor sidebar
End Color
Gradient Direction setting in the block editor sidebar
Gradient Direction

Gradient flow direction, including radial center.

  • upper-left
  • upper
  • upper-right
  • left
  • center
  • right
  • lower-left
  • lowerdefault
  • lower-right
Overlay Color setting in the block editor sidebar
Overlay Color

Tints an image or pattern background so text stays readable. Changing it also sets Text Color when the overlay is strong enough to set the tone: a dark overlay from the default opacity up, a light one from 70% up. Change Text Color any time.

Overlay Opacity setting in the block editor sidebar
Overlay Opacity

Overlay strength from transparent to solid, in steps of 1%. Dragging it also updates Text Color as the overlay starts or stops dominating the image; a dark overlay counts from the default opacity, a light one from 70%. Change Text Color any time.

Background Size setting in the block editor sidebar
Background Size

Scale of the repeating background pattern.

Text Size setting in the block editor sidebar
Text Size

Shows or hides this link. The sidebar label says Text Size, but the choices control visibility. Hide keeps it off the live page. Scheduled shows it only between the start and end dates you set.

  • Show defaultAlways visible.
  • HideHidden on the live page.
  • ScheduledVisible only between Start Date and End Date.
Headline setting in the block editor sidebar
Headline

The link title. You can also edit it on the block.

Image Focal Point setting in the block editor sidebar
Image Focal Point

Drag the dot to the part of the photo that should stay in view. Appears after you choose an image. It follows the image's focal point from the Media Library until you move it here; after that it's this block's own.