Manage WordPress users and roles
Every WordPress user has a role that decides what they can change. Give each person the most limited role that still lets them do their job. Accounts live under Users.
Add a user
- Go to Users β Add New User.
- Enter a Username (you can't change it later) and Email.
- Set a strong password, or keep the one WordPress generates.
- Choose whether to email the new user their login details.
- Pick a Role, then click Add New User.
Which role to choose
| Role | What they can do |
|---|---|
| Administrator | Everything: plugins, Customizer, other users. Only site owners and your web team. |
| Editor | Edit and publish any page or post, including other people's. Good for an in-house content lead. |
| Author | Write and publish their own posts. Can't edit pages or other people's posts. |
| Contributor | Write drafts. Can't publish. |
| Subscriber | Log in only. No editing. |
When WooCommerce is active, you'll also see Shop Manager and Customer. A Shop Manager can manage orders and products, so treat it like a store admin rather than a page editor.
WordPress has no built-in "Manager" role. Any other roles you see were added by a plugin, so check what they allow before assigning them.
Edit a user or reset a password
- Go to Users and click the username.
- Change the name, email, or Role.
- If they're locked out, use Set New Password or send a password reset link.
- Click Update User.
Remove a user
- On Users, hover over the account and click Delete.
- Choose whether to delete their content or give it to another user.
- Confirm.
Never delete the site's only Administrator.
Remove accounts as soon as someone leaves. Unused logins are an easy way in for attackers. Before you hand over a new login, test the role in a private window to confirm it can reach what they need.